Overview
This article walks you through who can access your storefront and how customers sign in. You can make the store public or private, and let customers sign in with an email or an employee number. By the end, access and sign-in will match how your organisation works.
Prerequisites
You are logged in to the Admin Panel as a store admin.
Step 1: Choose public or private access
Go to Settings > Storefront (Store Access).
Choose Public (anyone with the URL can browse, view products, and place orders) or Private (only invited customers with an account can access; visitors see a login page).
Click Save.
Step 2: Choose how customers sign in
Go to Settings > Customer identity.
Email + password is always available on the login page. Under Storefront sign-in, enable Employee number sign-in if your workforce uses employee IDs.
Set the Primary identifier (Employee Number or Email) used to match people when you import or update users.
Note: A private store is ideal for company/B2B stores where only invited employees should have access. Combine it with employee-number sign-in so staff log in with their employee ID. |
What's next?
See: Accepting payments on your storefront.
