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Connect an Etsy store

Connect an Etsy shop to Store Link and set up processing profiles.

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Written by Alyssa Rivera

This article walks you through connecting an Etsy shop to Store Link and setting up processing profiles.

Before you start

  • You have an active Etsy seller account.

  • Your Store Link account is set up.

Step 1 — Install the app

Open the Store Link Etsy app from your Store Link dashboard. Etsy will ask you to authorise the connection.

Step 2 — Connect the store

Approve the permissions Etsy requests. Once authorised, your Etsy shop appears in your Store Link Stores list.

Step 3 — Set up Processing Profiles

Etsy requires every listing to have a processing profile attached — this defines fulfilment timing for the shopper. Store Link surfaces processing-profile selection when you publish a product to Etsy. Choose the right profile per listing or set a default.

Step 4 — Verify the connection

  • Sync products to Etsy.

  • Place a test order from a buyer account.

  • Confirm the order appears in your Orders list.

Note: Etsy orders are fetched on a schedule, not pushed in real-time. Expect a short delay between an Etsy purchase and the order appearing in Store Link.

Personalisation on Etsy

Coming soon: In-app personalisation setup for Etsy is not available yet. The section below describes how it will work once it's released — you can't configure these questions in Store Link today.

Etsy uses a question-based personalisation model. Each listing will support up to 5 personalisation questions, across these types:

Question type

Use case

Text input

Names, custom phrases, monograms

Dropdown

Style choices (font, layout, colour scheme)

File upload (labelled)

Shopper-supplied artwork for a specific spot — back of card, inside of book

File upload (unlabelled)

One or more shopper files for a single purpose

When this is available, see Personalisation field types for the full reference. We'll update this article when in-app setup goes live.

What Store Link publishes to Etsy

Field

Published

Title, description, images

Variants (size, colour)

Cost per item

✗ (Etsy doesn't support this field)

Personalisation

Coming soon — not available yet

Stock

Disconnecting and inactivity

  • Disconnecting: see Disconnect & reconnect a store.

  • Inactivity policy: Etsy stores inactive for 12+ months may be permanently deleted. Email reminders go out 2 weeks and 24 hours before deletion. Reconnect at any point before the deadline to keep the store.

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